Dormiwise
A complete WordPress e-commerce website for a premium sleep brand based in Belgium, specializing in weighted blankets and stress-relief products.
About
Conversion Focused E-Commerce Website That Sells Better Sleep
Dormiwise is a premium Dutch brand based in Belgium specializing in weighted blankets designed to reduce stress and improve sleep quality. I built their entire new website from the ground up to replace their old underperforming store.
Industry:
Health & Wellness · eCommerce
Services Provided:
Custom WordPress Development · WooCommerce Integration · Speed Optimization · Technical SEO · Mobile-First Design · Premium UI/UX Design · Conversion Rate Optimization · Trustpilot Review Integration
Goal
The Challenge
The client needed a digital storefront that not only showcased their high-quality products but also established immediate trust with visitors. Selling wellness products requires a delicate balance between a calming aesthetic and persuasive e-commerce functionality.
Result
The Solution
I developed a clean, responsive e-commerce website that prioritizes User Experience (UX) and trust signals. The design utilizes a calming color palette consistent with the brand’s identity while ensuring a seamless path from discovery to checkout.
Since launch the site has seen a 38% increase in conversion rate compared to the old website.
Feedback
“Harshad brought our vision to life with precision, with performance as a top priority. The site looks modern and premium, perfectly matches our brand, loads incredibly fast and converts better than ever. He handled development to deployment flawlessly, we highly recommend him for any e-commerce project.”
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